The Gallup Organization estimates that U.S. companies are losing a $1 trillion every year due to voluntary turnover. The most astounding part is that most of the cost of employee turnover is largely company self-inflicted. Learn how easy it can be to reduce your turnover.
In Radio advertising sales, you will inevitably encounter a prospect who says they don’t need to advertise because they have all the business they can
The first Radio commercial was broadcast on August 28, 1922. The station was WEAF AM in New York City. It was owned by AT&T. The commercial
One of the most exciting aspects of creating effective advertising for our clients is the vast amount of foundational research, and now, compelling brain science,
For your business brand to be truly social, it takes more than just having a website and asking people to “Like us on Facebook”. Those
Very few business owners we work with, set out to be the low cost provider in their category. So how come there is much focus
When I first entered the world of advertising, I was told “Whoever controls the creative controls the client”. What that means is whoever writes the
Here is another story that questions the veracity of social media advertising claims. Danielle Singer is a psychotherapist at Therapy Threads, a natural aromatherapy fashion
More bad news for small business trying to advertise on the Internet. News is out that Google has been hacked sending unsuspecting users to fake
