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Articles About Advertising

Prospecting During a Pandemic

You have been affected by the COVID-19 outbreak. Some of your clients have already called and canceled. Perhaps your community is under some government orders

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Articles About Business

Looking Ahead

As we approach the new year, I want to send you my best wishes for a prosperous 2020 and beyond. Not only do we celebrate

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Four Keys to Better Pipeline Management
Articles About Business

Four Keys to Better Pipeline Management

79% of marketing leads are never converted to a sale. With a little work, you can make a dramatic improvement in your selling career. Maybe this article can help.

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Two women meeting
Articles About Business

Four Keys to Improved One-on-Ones

Nobody has found a way to create more time. Are you using your time with your employees effectively? Perhaps this article can be of some help.

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Four Keys to Better Referrals
Articles About Business

Four Keys to Better Referrals

Most B2B decision makers start the buying process with a referral. Most people trust recommendation from people they know. Companies that use a referral program report higher conversion rates, higher lifetime customer value and a faster time to close. Here are Four Keys to Better Referrals.

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Articles About Business

Four Keys to Self Improvement

Thanks to new technology that allows researchers to measure the brain’s responses to learning stimuli, the science of learning is advancing faster every day. We

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Articles About Business

Four Keys to Better Training

Are your salespeople getting the training they need to achieve their career goals with your company? According to a worldwide study of over four thousand companies in seventy different countries across twenty different industries, IBM found that eight out of ten corporate leaders feel their employees do receive the training they need to achieve their career goals.

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Articles About Advertising

Advertising Attribution

Advertising attribution is the hot topic of the day. Advertisers want to know whether their advertising is working and if they are getting a return

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Radio Really Works
Articles About Advertising

Return On Investment

The definition of a Return on Investment (ROI) is the gain or loss generated on an investment relative to the amount of money invested. ROI

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