When selecting a retail bank, shoppers place the most importance on the bank's brand image, according to the recently-released J.D. Power and Associates 2009 Retail Bank Shopping Study.
Image is Crucial for Consumers When Choosing a BankWhen selecting a retail bank, shoppers place the most importance on the bank's brand image, according to the recently-released J.D. Power and Associates 2009 Retail Bank Shopping Study. |
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